Making local, selling global

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With more than 7.2 million users in 150 countries, Etsy.com has revolutionized the way artisans sell their handmade wares, exposing their work to a worldwide web of customers. Here’s a look at four Sacramento-area artisans who sell the Etsy way.

 

 

      
ArtisanMelanie M. RossDiana JahnsHarry TanovitzNancy Wong
ETSY Shop nameArt History Nerd ArtPhotosDianaoutawakPegasusmaiden
SellingCopper and silver jewelry using images from art, history and pop culture Original paintings, drawings, digital images and photographyCeramics, metal sculpture, furniture and printsHair accessories
(aka cocktail fascinators)
How much$15–$30 $3–$600$5–$295$6–$52
Day jobArt history teacher Full-time artistHas an online business selling upgrades for old carsSells her fascinators at local boutiques (Krazy Mary’s, Sugar Shack, Heart Clothing Boutique, Havoc)
Inspiration“I use lots of Andy Warhol images.â€â€œI’m a big experimenter. I work in lots of different mediums.â€â€œMy ceramics and metalwork are Craftsman-inspired.â€â€œFeathers are my main niche.â€